MidwestUX 2018 has ended
Saturday, October 13 • 11:15am - 12:00pm
Gearing Up for Ethnography

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We are all low on time and resources, and our UX research must occur wherever and whenever possible. Carol will share her personal experiences in the field, both good and bad. She has learned the hard way doing observations in moving vehicles, coal mines, hospitals, schools, homes, and offices. She will also share interesting anecdotes from colleagues and review both ethical and behavioral standards for researchers. The key is to prepare well, learn to be flexible, and to adapt to the situation.

Learn the basics of conducting ethnographic studies, build a mental model for how the work is conducted, and get tips to prepare yourself and your gear successfully.

avatar for Carol Smith

Carol Smith

Sr. UX Researcher, Uber ATG

Saturday October 13, 2018 11:15am - 12:00pm
Schubas 3159 N Southport Ave, Chicago, IL 60657

Attendees (140)